Future
Total Organic Views
70M+
Total Clips
6K+
Likes
4.9M+
Comments
23K+
Shares
395K+
The Clips
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01
Who They Are
Future is one of the most influential artists in hip-hop, a genre-defining name with a catalog and cultural pull few can match. For this release we pushed his new album The Real Me, built around the tracks with the most momentum and the fanbase that has followed him for years.
02
What We Did
A high-volume clipping push across Future's new album. Toxic-relationship memes, fan-page style edits, and Future's biggest moments, all set to the campaign songs and posted natively by our clipper network. Konnichiwa and California Girls led the way, with the rest of the priority tracks in rotation.
03
Our Goal
Make Future's new songs unavoidable in the feed. Drive the album through real, native, human-led content across TikTok, Instagram, and YouTube instead of waiting on organic fan edits, and find the tracks that move fastest.
04
The Results
ClipHaus orchestrated Future's The Real Me rollout, expanding visibility around an album that debuted at No. 1 on the Billboard 200, marking his 12th career chart topper. With 209M+ cumulative Spotify streams, 131,000 equivalent album units in its first week, and 17 tracks entering the Billboard Hot 100, including "California Girls" at No. 23, the release reinforced his dominance. Alongside his FIFA World Cup opening ceremony appearance with Tyla in Los Angeles, Future's influence stretched from the charts to the global stage.
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